Diana asks “How do I build my personal brand while still working at my corporate job? How can I convince them there isn’t a conflict of interest?” This conundrum isn’t unique to personal branding, it exists in the workplace whenever the topic of training, of any sort, is brought up. It’s often expressed by telling…Read more
Josh coaches C-suite executives to become thought leaders and leverage their personal brands and influence to attract top talent, lead their teams effectively, and grow their businesses.
As the founder of MWI, an international marketing agency created in 1999, Josh shepherded the company through multiple boom and bust cycles. Josh’s lessons learned about entrepreneurship, marketing, and business strategy have been featured in hundreds of articles in more than 20 publications including Inc., Time, Entrepreneur, Forbes, Fast Company, Mashable, and TechCrunch. Josh has appeared on national and international TV and radio, and on dozens of popular podcasts.
In 2016, Josh published Chief Marketing Officers at Work, which includes interviews with 29 CMOs from companies like Spotify, Target, PayPal, GE, and The Home Depot. It was recognized as one of the 5 Best Business Books of 2016 in Success Magazine, and named one of 11 Marketing Books Every CMO Should Read by Forbes.
In 2016, Josh also founded Influencer Inc, a publishing, training, and events company that assists executives to become thought leaders.Get the rest of the story
The First Step Every Thought Leader Needs To Take
The world needs you. You’re the only one with your experience, your knowledge, your way of communicating, and if you don’t share your message, who will? Somewhere, someone is waiting for you. Chances are, there are a LOT of people waiting for you, but perhaps you don’t know where to get started to:
- Get paid to speak at industry events
- Land a business book deal
- Write for or get featured in top business publications
The first step is to know who you are, and who your audience is. Josh’s checklist will walk you through the process of answering both questions, and when you finish you’ll have a personal brand tagline that will change how you talk about yourself on your website, social media profiles, and everywhere else, and it will change the results you get from them. Sign up now and you’ll also get Josh’s daily email full of the latest tips on how to become an influencer and a thought leader.
Checklist: Create Your Personal Brand Tagline
From the Blog
You are a highly influential person, although you may not yet know it. Perhaps you are not yet aware of the influence you already have. Maybe you have not yet seen the reality of the influence you will one day have. Your influence lies dormant, waiting to find its full potential, which is not merely…Read more
I recently received this email from Martin: Hi Josh, I’m and SEO consultant from the UK. I currently work with a small range of clients from small ecommerce sites to big international companies. I have some of my own sites and business which I am trying to grow. The main one of these is Focus…Read more
Josh has a mastery of content distribution strategies matched only by his engaging speaking style. He expertly demonstrated actionable ways to contact the right journalists, and more importantly, how to create crave-able content.
– Daniel Mackey, VP of Operations at WriterAccess, Content Marketing Conference
It was wonderful to have Josh as a TEDxHongKongEd speaker. He was thoughtful, funny, authentic and talked about something relevant and personal – the ingredients for a great TEDx talk.
– Jong Lee, TEDx Hong Kong
Josh came to speak to our Master of Management students at Peking University HSBC Business School. He connected to the students with his humor and personal approach to speaking. The students responded exceptionally well to him bringing his experience to our course and he was a pleasure to work with.
– Kevin Chastagner, Assistant Professor at Peking University HSBC Business School, Shenzhen, China