LinkedIn was once the place where you could create an online version of your resume and then…nothing would happen. At least that’s the experience many of us have had on the social network. Things have changed. In 2016 Microsoft acquired LinkedIn for $26.2 billion and since then there has been a quiet but steady rollout…Read more
Josh coaches C-suite executives to become thought leaders and leverage their personal brands and influence to attract top talent, lead their teams effectively, and grow their businesses.
As the founder of MWI, an international marketing agency created in 1999, Josh shepherded the company through multiple boom and bust cycles. Josh’s lessons learned about entrepreneurship, marketing, and business strategy have been featured in hundreds of articles in more than 20 publications including Inc., Time, Entrepreneur, Forbes, Fast Company, Mashable, and TechCrunch. Josh has appeared on national and international TV and radio, and on dozens of popular podcasts.
In 2016, Josh published Chief Marketing Officers at Work, which includes interviews with 29 CMOs from companies like Spotify, Target, PayPal, GE, and The Home Depot. It was recognized as one of the 5 Best Business Books of 2016 in Success Magazine, and named one of 11 Marketing Books Every CMO Should Read by Forbes.
In 2016, Josh also founded Influencer Inc, a publishing, training, and events company that assists executives to become thought leaders.Get the rest of the story
The First Step Every Thought Leader Needs To Take
The world needs you. You’re the only one with your experience, your knowledge, your way of communicating, and if you don’t share your message, who will? Somewhere, someone is waiting for you. Chances are, there are a LOT of people waiting for you, but perhaps you don’t know where to get started to:
- Get paid to speak at industry events
- Land a business book deal
- Write for or get featured in top business publications
The first step is to know who you are, and who your audience is. Josh’s checklist will walk you through the process of answering both questions, and when you finish you’ll have a personal brand tagline that will change how you talk about yourself on your website, social media profiles, and everywhere else, and it will change the results you get from them. Sign up now and you’ll also get Josh’s daily email full of the latest tips on how to become an influencer and a thought leader.
Checklist: Create Your Personal Brand Tagline
From the Blog
As recently as 2015 the thought of doing executive coaching had never crossed my mind. I had my marketing agency, MWI, I was writing for Forbes and several other publications, and my plate was full. Then someone offered me $1,000 per month, just to give her advice. I wasn’t prepared for that offer. I didn’t…Read more
Have you ever spent an evening in a Guatemalan jail? I have. I was rescued by a German entrepreneur who previously moonlighted doing black ops for the U.S. government and was a former member of the Hitler Youth. He then taught me the power of a sincere-yet-not-desperate request for help. A True, True Story Yes,…Read more
BYU China Conference
Content Marketing Conference
Josh has a mastery of content distribution strategies matched only by his engaging speaking style. He expertly demonstrated actionable ways to contact the right journalists, and more importantly, how to create crave-able content.
– Daniel Mackey, VP of Operations at WriterAccess, Content Marketing Conference
It was wonderful to have Josh as a TEDxHongKongEd speaker. He was thoughtful, funny, authentic and talked about something relevant and personal – the ingredients for a great TEDx talk.
– Jong Lee, TEDx Hong Kong
Josh came to speak to our Master of Management students at Peking University HSBC Business School. He connected to the students with his humor and personal approach to speaking. The students responded exceptionally well to him bringing his experience to our course and he was a pleasure to work with.
– Kevin Chastagner, Assistant Professor at Peking University HSBC Business School, Shenzhen, China