Once upon a time the pipes in my basement froze. I went down there, shivering, and looking at the piping going to the water heater and from it, and after two minutes declared myself clueless and called a plumber. “It’s $75 for the house call,” he said. I hesitated for a second…but realizing I needed
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29 LinkedIn Photo Mistakes to Avoid
Your photo shows up EVERYWHERE you are on LinkedIn, from the connection requests you send to others, to the comments you make on posts, to your profile page where employers go to see if they want to hire you and partners go to see if they want to work with you. An adequate LinkedIn photo
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13 Ways To Optimize Your LinkedIn Profile
If you want to build influence on LinkedIn there are three basic activities to engage in: Optimize your profile. Connect with the right people. Produce compelling content that is relevant to your audience. If you haven’t guessed yet, in this post we’re working on #1. Does this sound familiar to you? I’ve used LinkedIn for
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Your Guide To LinkedIn Engagement Pods
How do some people on LinkedIn get hundreds and even thousands of likes and comments on their content, while others are lucky to get a handful of likes and perhaps a comment or two? The best way to go viral is to consistently create incredible content that attracts a large, loyal, relevant, and engaged audience
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How to Get 30,000 High-Quality Connections on LinkedIn
Why 30,000? Because that’s the max number of connections LinkedIn allows you to have. Once you hit that limit, you can try to add more connections but it won’t work unless you remove another one. After you hit that magic number of 30K you can continue to attract “followers” but that’s a topic for another
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10 LinkedIn Fast Facts For Thought Leaders
LinkedIn, founded in 2003, has grown from “That place where you can put your resume online,” to the undisputed king of professional social networking. LinkedIn now has “more than 546 million users in more than 200 countries and territories worldwide,” and is on track to generate over $6B in revenue in 2018. That’s good news
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Executive Coaching Affirmations
Forget the affirmations like “I am healthy and wealthy in every way.” I’m talking about the self talk we all engage in, almost every waking hour. Call it “self coaching,” if you will. Throughout the day you give yourself positive affirmations or negative affirmations, and when it comes to us executive coaches, sometimes those negative
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What To Do When What Used To Work Stops Working
Facebook recently changed their feed to promote posts from your friends and family over those from brands. That’s great news for your friends and family, but perhaps not so great for some marketers, who are scrambling to adjust. LinkedIn recently changed their feed as well. Two months ago I could have put up this post, in which I’m
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Top 50 Marketing Writers To Follow In 2018
Want to learn how to become a master of marketing from marketers who don’t just know marketing, but know how to write about marketing in a way that is a pleasure to read? Follow the folks on this list. In no particular order: Dorie Clark Dorie Clark is a marketing strategy consultant, professional speaker, and
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So You’re No Longer A HuffPost Contributor, Now What?
As reported in Variety, TechCrunch, and various other outlets, as of 18 January, 2018, HuffPost has “let go” 100,000 of its unpaid contributors. Here’s the official email HuffPost sent out to its contributor network: Dear HuffPost Contributors, When HuffPost launched in 2005, it introduced a group blogging platform that revolutionized and democratized online commentary. It
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